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Stella Artois

Stella Artois

Change Up The Usual

We got two beloved characters, The Dude and Carrie Bradshaw, to change up their signature drinks for Stella Artois.

Thanks to Stella Artois’ partnership with Water.org, every pour of Stella can help give access to clean water to someone in need. A pretty good reason to change up the usual, Sarah Jessica Parker and Jeff Bridges kicked off the campaign through their social accounts, suggesting the return of their past characters. And as the fan frenzy reached its peak, we dropped a world-colliding Super Bowl commercial that no one saw coming - all for a good cause.

Sarah Jessica Parker as Carrie Bradshaw with Jeff Bridges as The Dude SJP Big Lebowski Sex and the City
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SJP ooh
dude ooh